We are a small, senior firm. We have worked at the seam between brand, product, and engineering since 1997, from Charlottesville, Virginia.

Our clients

We work with B2B companies whose software runs real operations, usually at a moment of change: a rebrand, a funding round, a platform rewrite, a new market. The work reaches across the whole surface, from identity through interface into the code that ships it.

Our team

The firm is led by John Athayde. We keep the team small on purpose, so the people you meet are the people who do the work.